Driving Sales: How Car Dealerships Can Market for Car-Sharing
As our society becomes increasingly focused on sustainability and cost-effectiveness, car-sharing and ride-hailing services have become more popular than ever. These services allow individuals and businesses to rent or share vehicles on an as-needed basis, rather than owning their own car. For car dealerships, this presents a unique opportunity to market cars to a new […]
Establishing Loyalty in The Automotive Industry
When it comes to the decision of one product versus another, there are many careful factors that go into your final choice. And for large purchases like that of a vehicle, loyalty is a large driver of why someone may make one choice over another, whether their own loyalty, or that of a trusted friend […]