Consumer Insights
Illuminating The Pathway to Success
In today’s ever-evolving marketplace, understanding your target audience is essential for making informed business decisions and gaining a competitive edge. At Time & Space, we specialize in unraveling consumer insights, providing you with valuable knowledge that drives strategic growth and fosters meaningful connections.
What Makes Us Different
We uncover the why behind consumer actions, providing you with a comprehensive understanding of their underlying motivations and decision-making processes. Armed with this knowledge, you can develop innovative strategies, tailor your offerings, and create impactful experiences that leave a lasting impression on your target market.
The Problems We're Uniquely Positioned to Solve
Demographics
Our in-depth demographic analysis provides valuable insights into the age, gender, location, income level, education, and other key demographic factors that shape consumer behavior.
Socioeconomics
By analyzing the intersection of society and economics, we uncover valuable information about income levels, occupation, education, social class, and lifestyle to align with the socioeconomic characteristics of your target audience
Psychographics
By exploring their attitudes, beliefs, interests, and aspirations, we uncover the underlying motivations behind their purchasing decisions, enabling you to create messaging that resonates.
Media Consumption
Our media consumption analysis reveals the platforms, channels, and content formats your audience engages with the most. By mapping their media consumption habits, we help you optimize your media planning and placement.
Let's navigate success
together
Insights
Rebranding for Brand Purpose: How M&M’s Slipped
Adapting to the new desires of consumers can manifest for brands in a myriad of ways, one popular move this week being the shift of brand
How Traveller’s Planning Habits Have Changed
When individuals begin travelling in large numbers again, we’ve determined in Recovery and Rediscover: The Modern Traveller that each will have their own level of comfort and looking
Finding Your Business’ Balance: Short vs. Long-Term Marketing Strategies
It’s the catch-22 of almost every business: your objective is to make your products fly off the proverbial shelves. In cases where traffic is slow
Customers Want Sincere Activism With Cause Marketing
In 2017, Pepsi launched a ‘Live for Now-Moments’ campaign which included an ad that was targeting millennials “to project a global message of unity, peace, and understanding.” Featuring Kendall Jenner, and a wide
The CMO’s Guide to Managing the Board
Earlier in my career, I had the opportunity to present to Boards in my capacity as a marketing agency lead. It can be daunting to