
JOMO: The Joy of Missing Out—Why Staying In Is Canada’s New Luxury
On a Friday night, rather than heading to a bustling event, you’re nestled at home, embracing the serenity of solitude. You light candles, spin vinyl
 
			
In today’s ever-evolving marketplace, understanding your target audience is essential for making informed business decisions and gaining a competitive edge. At Time & Space, we specialize in unraveling consumer insights, providing you with valuable knowledge that drives strategic growth and fosters meaningful connections.
 
															We uncover the why behind consumer actions, providing you with a comprehensive understanding of their underlying motivations and decision-making processes. Armed with this knowledge, you can develop innovative strategies, tailor your offerings, and create impactful experiences that leave a lasting impression on your target market.
Our in-depth demographic analysis provides valuable insights into the age, gender, location, income level, education, and other key demographic factors that shape consumer behavior.
By analyzing the intersection of society and economics, we uncover valuable information about income levels, occupation, education, social class, and lifestyle to align with the socioeconomic characteristics of your target audience
By exploring their attitudes, beliefs, interests, and aspirations, we uncover the underlying motivations behind their purchasing decisions, enabling you to create messaging that resonates.
Our media consumption analysis reveals the platforms, channels, and content formats your audience engages with the most. By mapping their media consumption habits, we help you optimize your media planning and placement.

On a Friday night, rather than heading to a bustling event, you’re nestled at home, embracing the serenity of solitude. You light candles, spin vinyl

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In 2017, Pepsi launched a ‘Live for Now-Moments’ campaign which included an ad that was targeting millennials “to project a global message of unity, peace, and understanding.” Featuring Kendall Jenner, and a wide

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