Planned with insight. Executed with finesse.

An effective media strategy is a bit of a dance. Bear with us. It’s choreographed, but it’s fluid. It’s built on experience, but it’s fresh. Above all, it has stopping power. Need your message to resonate? We know the consumer. We know marketing. And we take the time to know your business. So come on. Let’s touch some hearts. Let’s dance. Allow us to lead.

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Case Study

Atlantic Canada Agreement on Tourism (ACAT): Building a Stronger Voice for Atlantic Canadian Tourism

Atlantic Canada Agreement on Tourism (ACAT) is a collaboration between the Atlantic Canada Opportunities Agency, the four Atlantic Canada Tourism Industry Associations, and the four Provincial Departments responsible for tourism. These organizations combine efforts and budgets to build a strong voice for tourism in Atlantic Canada to the Northeastern region of the United States. Their mission is simple: Grow the tourism industry in Atlantic Canada, which, today represents $4.89 billion annually and 57,000 full-time jobs.  

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Case Study

Cape Breton University: An AI Powered Search Engine Marketing Campaign

Cape Breton University’s (CBU) Search Engine Marketing campaign had been performing consistently for several years. The team at CBU had been using Google AdWords to recruit students for their undergraduate programs.

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Case Study

Nova Scotia Provincial Lotteries and Casino Corporation Support4Culture: Increasing S4C’s Online Brand Awareness

The Nova Scotia Provincial Lotteries and Casino Corporation partnered with the 2016 East Coast Music Awards for East Coast Music Week in Sydney, Nova Scotia, creating an opportunity for their Support4Culture (S4C) program to demonstrate its impact on the Nova Scotia arts sector through involvement in the event.

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